3 Ways to Measure ROI in Influencer Marketing

3 Ways to Measure ROI in Influencer Marketing

Image Source: FreeImages ‍ Return on investment is a key metric for measuring the effectiveness of any marketing campaign. With so many different digital marketing channels available, it can be tricky to measure ROI across all of them. Influencer marketing is...
A closer look at “Cerruti 1881 Signature”

A closer look at “Cerruti 1881 Signature”

The Cerruti brand celebrated its 50th anniversary. For this occasion the house unveiled its new fragrance “Cerruti 1881 Signature”, which embodies the new, natural and spontaneous man. We imagined and set up an influence campaign for the launch of this new...
A closer look at Gucci Bloom Acqua Di Fiori campaign

A closer look at Gucci Bloom Acqua Di Fiori campaign

After having created the French influence campaign for Gucci Bloom, Alessandro Michele’s first fragrance, the Gucci team once again trusted us to work together to write the second part of the story of this already cult fragrance. A new chapter called Acqua Di...
A closer look at Tangle Teezer campaign

A closer look at Tangle Teezer campaign

Tanke worked with Tangle Teezer brand for an annual Influencer marketing Campaign and to set up the launch of their Instagram France account. Tangle Teezer is a UK brand of detangling hair brushes, marketed and popular in many countries. Their particularity is to be...
A closer look at Les Compagnons du Devoir campaign

A closer look at Les Compagnons du Devoir campaign

Les Compagnons du Devoir et du Tour de France, a prestigious training academy, chose TANKE to deploy its annual marketing influence campaign.    The mission of Les Compagnons is to provide training in handcraft jobs for young people from the age of 15 and...

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